A River Falls man is dead after a traffic crash Sunday afternoon in Pierce County.
It happened at about 5:20 p.m. at the intersection of US Highway 63 and State Highway 29, northeast of Ellsworth.
Officers say the semi was going south, pulling a loaded cattle trailer and that it was broadsided by the pickup truck which was headed east.
Sheriff's deputies say 46-year-old Gerold Neisius was driving the truck, and didn't stop at a stop sign.
He died at the scene.