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5-Year-Old Boy Killed in Sledding Hit-and-Run Crash Save Email Print
Posted: 10:00 AM Jan 29, 2008
Last Updated: 8:43 PM Jan 29, 2008
Reporter: Katie Heinz
Email Address: katie.heinz@weau.com

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The Trempealeau County Sheriff's Department is asking for your help in their investigation on a fatal hit and run in Arcadia

The sheriff's department says they want information on any contacts with 50-year-old Robert Kreibich or observations of his vehicle last Sunday.

Kreibich is accused of the hit and run death of 5-year-old Matt McKay who was sledding on a hill in front of his home.

The sheriff's department is asking anyone who has information on Kreibich's whereabouts last Sunday or his vehicle, an early 90's Grey Buick Century four door Sedan to call the department.

A suspect in the hit-and-run death of a 5-year-old Arcadia boy who was killed while sledding Sunday has appeared in court.

A Trempealeau County judge set bond at $100,000 for Robert Kreibich, after deputies say he hit the boy and fled the scene.

The Trempealeau County sheriff says five-year-old Matt McKay was sledding down a hill in front of his home Sunday afternoon, when he slid into the road and was hit by kreibich's vehicle.

Now, the family of Matt McKay is mourning the loss of a boy they say was curious and full of energy.

McKay's uncle says his nephew was the family joker: a child who loved life, loved school and had an infectious laugh.

But an afternoon of sledding on this hill outside the McKay family home on Soppa Road in Arcadia turned tragic Sunday.

Trempealeau County Sheriff Richard Anderson says the fatal crash happened shortly after 3:00 p.m.

"There's an area next to the roadway, the hill next to the roadway, where the boy was sliding down a small embankment and came out onto the highway," Anderson said. "The vehicle was headed south on Soppa and struck him."

Anderson says Robert Kreibich of Arcadia was driving that vehicle and took off after the crash.

He says Matt was pronounced dead at the scene.

"In rural areas where it's unmarked, the limit is 55 miles per hour," Anderson said. "However, that depends on the condition of the roadway."

He says the condition was snow-covered and slippery but is not commenting on other details surrounding the crash.

Anderson says his department was given Robert Kreibich's name as the possible driver.

"We followed up on it, found the vehicle and subsequently talked to him," Anderson said. "He was taken into custody where he is now."

A judge set Kreibich's bond at $100,000 with conditions that if he posts bond, Kreibich cannot possess alcohol, enter a tavern or have contact with the McKay family.

A family in the grieving process for a boy they say they'll remember for his caring, deep brown eyes.

Anderson says more charges are forthcoming, as the sheriff's department continues to investigate.

Kreibich has three drunk driving convictions on his record.

The family has set up a memorial fund at the State Bank of Arcadia, under the name "Matthew McKay."

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Posted by: tara Location: whitehall on Mar 11, 2008 at 08:26 PM
I feel sorry for all of them. The man who hit the litttle boy has a serious disease. And for the family of losing a child. You all keep saying things about this man yet none of it has been in the paper. This family has gone thru enough without anyone or eveyone, trying to blame anybody. If he is guilty the courts will decide. They do not need to keep seeing or reading about this. I am sure they would like to get on with their lives and the other children. Lets just learn by this, don't let your children sled near a road, and PLEASE DON"T DRIVE if you have been drinking.

Posted by: to samantha Location: wisconsin on Feb 27, 2008 at 01:26 PM
it is my business. They are my family. Bye.

Posted by: samantha Location: mo on Feb 22, 2008 at 09:09 AM
hi this is none of your business bye.

Posted by: to sue from Whitehall Location: United States on Feb 15, 2008 at 01:26 PM
Apparently you are on the side of the person who hit the little boy even though you know both of them. You also don't seem to know anyting about the case, but you do seem to know that the man was driving with a revoked license, so that makes you a just a little guilty of letting a man drive illegally and not reporting it to the cops!

Posted by: Supporting the family Location: Madison on Feb 14, 2008 at 09:38 PM
To Sue from Whitehall - get your facts straight, he was the one that hit that poor child. I guess that because he's your friend you feel that his actions are to be excused, and that you should just blame the parents. You're right - innocent until proven guilty...of 4 DUIs! Maybe you should read more about this case before you blame the parents. You state "don't his parents and sibling know better" - didn't the man that hit him know better than to be driving in the first place. Didn't he know that he was a danger to others? As the last person stated, maybe you would care a little more if it happend to someone you love! Your comments show nothing but ignorance. It's so sad that you support the man that killed a five year old child, the man that didn't even hit his breaks when Matt was STANDING and walking off the road when he was hit. You're right, maybe he didn't see Matt, but that's only because his blood alcohol level was three times the legal limit FIVE HOURS AFTER THE ACCIDENT!!

Posted by: Anonymous Location: Wisconsin on Feb 14, 2008 at 02:08 PM
Hey Sue - He didn't stop when he hit Matt who was walking off the road, so your buddy Bob is to blame. He should not have been driving, or doesn't that count? Way to support the drunk with 4 DUIs Sue! Way to go! I'm sure you would change your tune if it was your family, but it's not so you just support the man who killed him. By the way did you get that he was drunk when he was arrested? Did you get that he lied to the cops? Bet you don't care. It was all on the parents. Bob isn't to blame, so lets but him a beer. Way to show compassion for a family that just lost a son. Don't you know any better, or do you think it's OK to blame the parents below the picture of thier son? By the way - thought you should know - if you read the court papers you would know without a doubt that it was him!

Posted by: sue Location: whitehall on Feb 13, 2008 at 09:25 PM
Concerned parents or not it is not just the drivers fault. The boy should not have been sledding near the road. I also know the family and the driver. The speed limit might have been 55, yet bob never drove over 40. It was not like the boy chase a ball in the road as the D.A. says he was sledding into the road. WHY??????? Don't his parents or sibblings know better. You can not just blame bob , it could have happen to anyone.And why are they asking for help, they have to blame someone so why not a person who has a disease, and isn't alcohol a disease. Maybe we should say all people with a disease is a killer. maybe bob didn't see the boy come down the hill. No one even knows for sure it was him. Aren't you inocent until proved guilty.

Posted by: friend of family Location: Wisconsin on Feb 7, 2008 at 07:47 PM
The parents did not let their child sled into the road. Matthew was outside with his three older siblings and his dad was on the way outside. I don't understand how people can blame the parents when they just burried their youngest, their baby. After reading the formal charges against the man hit Matthew it is VERY clear who's at fault. Blame the drunk man who hit him, don't blame the parents for being a few seconds behind their children on what should have been a wonderful day sledding together as a family.

Posted by: Anonymous on Feb 7, 2008 at 07:23 PM
As someone who knows the family, I can tell you that the parents were there. They were not inside the house ignoring their children who were playing outside. They were on thier way out to join this when the accident happened. They are WONDERFUL parents. If you read the report you will see that Matthew was getting up to walk out of the road when this man hit him without even touching his breaks.

Posted by: Unbelievable Location: Chippewa Falls on Feb 6, 2008 at 08:49 PM
Obviously there is more to the story than is being told. The parents would not have knowingly allowed their child to be subject to being hit by a vehicle on the road. The driver didn't stop because he either was too drunk to know he hit Matt or he was hoping to buy time to get his alcohol level lower before being tested. I know people that have had one OWI ticket and that was enough of an ordeal that they don't take a chance at all anymore---they designate a driver or don't drink at all. They learned their lesson. I firmly believe that the ones getting caught for repeat offenses are not aware of the seriousness of their drinking problem and won't listen to others around them. They are being caught multiple times, but how many times have they been driving impaired but not caught? I'm in favor of extended jail time for repeat offenders, especially if caught when they don't even possess a valid license. If they didn't learn their lesson after the 1st one, they need some jail time

Posted by: Pamela Location: Eau Claire on Feb 6, 2008 at 10:44 AM
Why does it always take a tragedy to bring this issue to the publics attention? We know WI has the highest rates of underage and binge drinking in the nation. Alcohol abuse is a serious problem. Obviously this person has a serious alcohol problem as many others in our state. I wholeheartedly agree that there needs to be consequences but, until he receives treatment for the alcohol abuse problem he's likely to continue down this same road. Writing tickets, using interlocking devices, revocation of drivers license and even impounding vehicles won't stop a person with a serious problem without getting them the help they need. They will find other ways to get a vehicle if they need one. My heart goes out to this family for the loss of their child. but, until we start addressing the problem from the prevention side rather than crisis management, the problem will continue to impact all of us.

Posted by: Ralph Location: Wisconsin on Feb 5, 2008 at 07:25 PM
In reading of this horrible tragedy, my thoughts and prayers go out to the family of the little boy. Only time will tell, but if the driver was in fact "over the limit", blaming the parents essentially becomes irrelevant. When a habitual offender--or for that matter, anyone (I don't care how long ago the last offense was) makes the decision to get behind the wheel while intoxicated, their judgment on the highway is impaired, and reaction time is reduced for any scenario that driver may face. Those precious cognitive seconds that a sober driver has when the 5 year olds appear out of nowhere (out in the country or anywhere) are non existent when drunk. If he was drunk, he should be charged with Homicide. We all know the rules, and based on the time this guy evidently spent in court on prior offenses--he should have known them better than anyone. If he was not drunk, my heart goes out to him as well.

Posted by: Denise Location: Shreveport, LA on Feb 5, 2008 at 02:26 PM
I read aboaut this story today and wanted to send my thoughts and prayers. As a mother who lost her only child, Amanda in 2004 due to a drunk driver at 3 in the afternoon I know there is only so much anyone can do to help. It seems like society sometimes says we allow drunk drivers on the road how come you didn't avoid that drunk driver. Over and over these drunk and impaired drivers take our families. If you could live in our shoes for one day you would know the pain and why so much more needs to be done especially for the children.

Posted by: Concerned parent Location: Eau Claire on Feb 5, 2008 at 08:44 AM
I just want to let Amy and everyone know that I DONT blame the parents only. All I asked was "What would a child be sledding down a hill into a hiway in the first place. I'm a parent and I would never allow that. EVERYONE I also talked to asked the same thing. Not trying to put blame on anyone. I'm just not afraid to ask questions, as a lot of people that commented below are asking also. I dont think we are Blaming, just asking!!!!

Posted by: Jesse on Feb 5, 2008 at 08:40 AM
After reading these comments, I dont really think they are blaming the parents only. I know everone that I have talked to about this tragic ACCIDENT, They all wondered what would a child be sliding down a hill into a roadway for. If that is not the case as one lady put it, That the child didnt go Flying out into the roadway, the news failed to tell people that. I dont recall the news saying that the child was walking his sled along the roadway, or walking up the hill with his sled and slipped and fell into the roadway. All I heard was that he was sledding down a hill. And yes the driver should not have left the scene of the accident. As a person wrote before, most would have but until you are in a situation like that you can not honestly say I WOULD HAVE STOP. You dont know that until fear and reality kick in. When your in that state of mind, you have no control. Think when you have been scared to death, and thinking back you think I should have done this or that.

Posted by: concerned parent Location: Eau Claire on Feb 4, 2008 at 04:50 PM
I dont think I put all the blame on the parents. All I said asked is what is a child sliding down a hill into a road with a speed limit of 55 MPH. If this is way out in the country, I would have to say there would be plenty of hills in a hay field or any farmers field that the parents could take there children sliding down. Yes the guy left the scene, He should be punished for that, I admit that, but on the news all you heard was his previous drunk drivings, Why would the news bring that into the picture. The last one is in 2001. It made it sound like he was drinking at the time of the accident. There was no need to bring that into the picture at all. The child's family and the person who hit this little boy is in my heart and prayers. No I dont know much of the story JuST WHAT I HEARD ON THE NEWS. Most of that is about the guys drunk drivings. Which did'nt have any affect on the ACCIDENT what so ever.

Posted by: Anonymous on Feb 1, 2008 at 08:02 PM
Please remember that his family members read this. Please be kind, and please hold your judgements. We have lost a beloved family member, and no one would want to see hurtful things written about a family that is hurting so much at this time.

Posted by: Amy Location: Eau Claire on Feb 1, 2008 at 10:06 AM
PEOPLE WHO ARE JUDGING WHAT THE PARENTS SHOULD HAVE DONE DIFFERENTLY NEED A REALITY CHECK - LITERALLY. HAVE YOU SEEN THIS AREA? THIS IS A DESOLATE BACKROAD IN THE COUNTRY AND THE PARENTS WERE OUTSIDE WHILE THE CHILDREN WERE PLAYING. THIS CHILD DIDN'T GO FLYING OUT INTO THE ROAD AS MANY OF YOU SEEM TO BE ENVISIONING. THERE IS SO MUCH MORE TO THIS STORY AND HOW DARE ANY OF YOU PASS JUDGEMENT ON A FAMILY MOUNRNING THE LOSS OF A CHILD. I HOPE THAT THEY NEVER SEE YOUR POSTING. WHY AREN'T YOU HOLDING A REPEAT OFFENDER WHO SHOULD NOT HAVE HIS LICENSE ACCOUNTABLE? EASIER TO PLACE BLAME ON SOMEONE ELSE? WOULD YOU HAVE AT LEAST STOPPED IF YOU HIT A CHILD? THIS MAN DIDN'T. SO CONTINUE TO BLAME PARENTS FOR LETTING THIER CHILD PLAY IN THE SNOW WHILE THEY WERE OUTSIDE WATCHING THEM. IF MATT HAD FLIPPED HIS SLED BEEN INJURED YOUR HEART WOULD BLEED FOR THEM. THE CONCERNED PARENT THAT POSTED NEEDS TO BE CONCERNED ABOUT SEEING THE BIGGER PICTURE AND NOT FINDING BLAME IN THIS .

Posted by: Anonymous on Jan 31, 2008 at 03:16 PM
No, it's not doing any good to be blaming the parents, but it's also not good to be completely blaming the driver of the car either. He is being charged with leaving the scene of the accident, not drunk driving. As of right now, that isn't playing a part in this situation. Yes, the parents will suffer forever, but so will he. Would you have stopped. Most of us would, but there are many that don't. How many of you would have let your child slide on that hill with a highway at the bottom? Hopefully none of you. Most 5 year olds wouldn't be aware of the kind of danger they would be in there. Parents should. That situation was an accident waiting to happen.

Posted by: Anonymous on Jan 30, 2008 at 09:53 PM
Some of these comments are truly unbelievable. These parents will be suffering until the day they die and how anybody can be so cruel to purposely add to that pain is beyond me. It is uncalled for and not doing any good.

Posted by: Anonymous on Jan 30, 2008 at 09:31 PM
The man who hit the little boy is in jail because he LEFT THE SCENE OF A FATAL ACCIDENT ! Yes, you or I could have hit this child, but would you have stopped ? He didn't and it IS the law when there is an accident.

Posted by: Anonymous Location: Menomonie on Jan 30, 2008 at 08:38 PM
Have any of you checked the Wisconsin Court website? The driver's most recent DUI was in November of 2001. Over six years ago. If it was the mayor, would he be raked over the coals like this?

Posted by: concerned parent Location: Eau Claire on Jan 30, 2008 at 07:08 PM
Yes I do agree that the parents feel terrible about losing their son. But how do you think that guy feels about hitting him, even if he had a clean driving record. Like someone said, it could've been a EMT, fire truck, senator, or even a priest. I think this world has come to comfortably about ALWAYS POINTING THE FINGER AT SOMEONE ELSE, and not taking any blame theirselves.

Posted by: Concerned parent Location: Eau Claire on Jan 30, 2008 at 12:09 PM
I wrote asking why only blame the driver and not the parents also. Even tho that the driver had previous drunk drivings, that should'nt change anything. DID IT SAY ANYTHING THAT THE DRIVER WAS DRUNK AT THE TIME OF THE ACCIDENT!!! MY POINT EXACTELY. This man should not be in jail right now. What if you were driving that car. You would not ask yourself why would a 5 year old be sledding down a hill INTO A HIGHWAY, where the speed limit is 55 MPH. Come on, the driver is not only to blame here.

Posted by: Anonymous on Jan 30, 2008 at 11:58 AM
Those of you who are putting some of the blame on the parents should be ashamed of yourselves. How dare you critize the parents who are mouring the loss of their baby. ALL OF THE BLAME should be on that man. How would you feel if you had lost your baby and others were pointing the finger at you, not the driver that has 3 DUI's. You have no right at all to judge the parents when you were not there and did not see what happened....do you even know these people? If you did you would know that they are wonderful, excellent, responsible parents that a very sad, sad, sad thing happened to. You all should be very ashamed!!!!

Posted by: Karen Location: Osseo on Jan 30, 2008 at 11:04 AM
I agree that it could have been anyone that could have come down that road and hit that boy. So far, nothing has been said if the man who hit him had been drinking. He may have just been in the wrong place at the wrong time. Children need to be watched. For heavens sake, he could have been abducted along that highway. He should not have been that close to the road. Tragic.

Posted by: Anonymous on Jan 30, 2008 at 10:57 AM
I would like to put my prayers to the man who hit the boy. Yes he was a repeat DUI and should not have been on the road, but what parent in thier right mind would let a child of any age use a hill that goes out on any road to slide down. Can any body out here say that the parents are not to blame. As one comment says, it could have been any of us, even a police, fire, city, mayor, sentor, anybody could have hit that child or any other children whose parents let them slide onto any roadway. It is way past time for everybody to stand up and say, MY BAD!!!! If you are stupid enough to think that somebody else will take the blame for my bad action, think again!! Shame on the parents and all of you who think somebody else is to blame. Take your blame for your action, everybody.

Posted by: Melissa Location: Wis on Jan 30, 2008 at 12:01 AM
About that boy who was killed, they should not put all the blame on the man who hit the boy, that it was the parents they should have been watching the boy and not letting him slide down the hill that was way tooooo close to the road!!!! I am a mother and do feel bad but there is no way that I would have let my child that close to the road!

Posted by: Irma Location: Chippewa Falls on Jan 29, 2008 at 11:01 PM
just another note to say there is no more of a loss than that of a child. This is not to be.Only God knowas and we never will. It is just the pain, the hurt, the wonders of how you can make it just one more day. So many tears unreal. I know I have been ther twice with the children I lost.If I could take their pain, I would. Matt looks like a child any one could love.I wish love and prayers for Matts family and all who knew him.No words that any one can say will take way the pain.Your in my payers and your thoughts are with you every day. Love and hugs to all.

Posted by: IRMA Location: cHIPPEWA fALLS on Jan 29, 2008 at 10:45 PM
i WOULD LIKE TO DROP A PERSONAL LETTER TO MATTS FAMILY. IT WAS MY GRANDSON ALLEN RAY GALINDO WHO PAASED ON IN A SNOWMOBILE ACCINDENT.mAYBE SHARING MY STORY WILL HELP THEM TO UNDERSTAND THEY ARE NOT ALONE IN THIER PAIN.i FEEL SO SAD.WE LOST ALLEN RAY IN CHIPPEWA FALLS DEC 10--2003. i LOST MY SON IN mAY OF 2001 Irma Lotts

Posted by: Anonymous on Jan 29, 2008 at 10:08 PM
It is a shame that a couple of your comments are pointing fingers at the parents and not the driver. It is a fact of life that kids go out and play. There is nothing wrong with that. On the other hand the law had allowed somebody behind the wheel of a car who repeatedly drove drunk.

Posted by: anonymous Location: Racine on Jan 29, 2008 at 09:34 PM
I do feel sorry for the loss of this child.His family is in my prayers. Yet why in the world would you let a child slide anywhere near a roadway. Any person, young or old driving fast or slow, even a squad car could have hit this child. maybe a citation should be brought up for them as child endangerment.

Posted by: Angie Location: Eau Claire on Jan 29, 2008 at 09:25 PM
I am sorry for your loss, but am also wondering as another commenter had, why this boy was sliding on a hill that went into a highway. Anyone could have hit him. This looked to be an unsafe place for anyone to be sliding. Hopefully this will make more parents aware of where their children are. I feel the parents need to take some of the blame in this unfortunate accident.

Posted by: A Mom Location: Cumberland wi on Jan 29, 2008 at 06:54 PM
My heart goes out to your family-and no words can change your tragedy. I do hope that people realize how everything can change in a split second, and hopefully this will be a wake up call for other parents to constantly watch their young children...because no one else is doing it for us. I am SO sorry for your loss

Posted by: Anonymous Location: Chippewa Falls on Jan 29, 2008 at 05:20 PM
As a mother of 2 girls and 1 boy, My heart breaks for the McKay family. I can't imagine the pain they all are feeling right now. May God guide you through this unimaginable pain.

Posted by: Julie Location: Plum City on Jan 29, 2008 at 12:12 PM
My deepest sympathy to the family of Matt. I wish this hadn't happened. It's so sad. You are in my thoughts and prayers.

Posted by: concerned parent Location: eau claire on Jan 29, 2008 at 12:00 PM
My prayers go out to the family. My only question is what in the world would a 5 year old be sledding down a hill into a highway with no parental supervision. This would've a been a very avoidable accident. May people learn from this that life is to short at times

Posted by: debra Location: eau Claire on Jan 29, 2008 at 11:50 AM
May God heal your pain.

Posted by: Anonymous Location: Neillsville on Jan 29, 2008 at 10:21 AM
My thoughts and prayers are with Matt's family during this difficult time. God Bless You!

Posted by: pam Location: Eau Claire on Jan 28, 2008 at 11:34 PM
My sympathies go out to you and your family in this tragic loss. I lost a little one several years ago, I know some of your feelings and want you to know that you are in my thoughts and prayers. I wish I could help you in some other way, but all I can do is hold yous in my thoughts. It is a dark road you are travelling, lean on each other. This is like an amputation, you learn to adjust, but that part of you is always missing. I am probably not helping any. I just feel for you and hope...

Posted by: Anonymous Location: Fall Creek on Jan 28, 2008 at 10:35 PM
Tears come to my eyes for little Matt and his family. May God Bless them all and bring them peace.

Posted by: Anonymous Location: Eau Claire on Jan 28, 2008 at 09:43 PM
There are simply no words to comfort a pain like this. The family are in my thoughts and prayers. May the Lord be of some comfort during this tragedy.

Posted by: Irvin Thalacker Location: Mondovi on Jan 28, 2008 at 03:58 PM
Iread your article on the 5yr. old boy from Acadia that was killed by a hit-and run driver. It's very sad.

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