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COUNTRY JAM 2012: Social media hits music festival

Updated: Fri 10:53 PM, Jul 20, 2012

(WEAU) - “Social media is just an important aspect of growing our fan base," said Pamela Speckien, Sponsorship & Director of Country Jam.

While Country Jam is popular for its artists and music, the festival is looking to attract people to social media networks by having a tent designated for that purpose.

"Were looking to get more of a following on Facebook right now. We have computers inside, you sign onto your Facebook account, tag yourself here at country jam," said Andrew Hellman, Social Media All Access Group.

Although this is the second year for the tent, this year people can win prizes like t-shirts and even skybox seats on the mainstage.

"It’s a lot more exciting. We've got some games. We've got some scavenger hunts, tabletop beanbags, Jam Jenga," said Hellman.

If you plan on being on the grounds at Country Jam and you have a smart phone all you have to do is scan the QR code. It will take you straight to their Facebook page so you can found out updates on what's going on at Country Jam.

The tent also has a scavenger hunt through its sponsor, Haselwander Real Estate.

" We’re going to have just different little things on their website that were going to ask you to go out and find," said Hellman.

The tent helps people stay in contact with the outside world and keeps them informed if there are any problems on the grounds.

“Were a three day music festival but it’s great to have fans that are following us throughout the year to know what’s going on in the country music world but also what’s happening with Country Jam; what's new and when to renew tickets," said Speckien.


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