CADOTT, Wis. (WEAU) -- The campfires are blazing at many of the campsites at Country Fest. Most of the more than 7000 campsites are filled up.
General manager Wade Asher said it’s the experience at the campground that has people coming back year after year.
“People meet people that they've never met before in their lives and then every single year they come back to the exact same campsite and they create relationships and it’s all about one big family,” said Asher.
Asher said of the 20,000 to 25,000 people attending Fest this year, 90 percent setup camp.
“You never know what you're going to see the next year,” he said.
At one campsite, Christmas has come back again. It’s one of the first campsites you’ll see when you walk into the grounds. They’ve got the lights, Santa Clause, Christmas trees and even a bag of coal.
“We have to have Christmas more than once a year,” said Juli Scherping of Central Minnesota. “We have a lot of Christmas lights. We probably have almost 250 feet of lights, numerous trees up, bows.”
It's a campsite that's hard to miss as the people there share cheers of “Merry Christmas” to everyone who walks or drives by.
“We holler Merry Christmas to everybody. Some people are stunned and some people give us thumbs up and are waving back,” said Michael Hanson.
Down the street from winter wonderland is a beach party. They call themselves the Lifeguard Boys.
“We worked at Country Fest for about a total of ten years but we decided to have more fun,” said Kyle Swenson of Boyceville. “It started just in Vegas when we all decided to buy some short shorts and we wanted to color coordinate and it’s kind of become our own image.”
Swenson said during the day, there are around 50 to 100 people at their campground. The Lifeguard Boys have around seven lots, all for the purpose of having a good time.
“The level that we have just with our friends and the amount of fun we have with each other is all that matters. But the fact that we can draw attention and bring that much more fun for everybody else just promotes that much more of how awesome Country Fest can be and why we’re all here for the same reason,” said Swenson.
Thursday will also be another busy day as the final group of campers will start to setup their site. They'll be rushing in to watch headliner Blake Shelton take the stage.