Flower shops staying busy for Valentine's Day

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LA CROSSE, Wis. (WEAU) -- Valentine’s Day is Friday, and many people were making last minute plans to get something for their loved ones.

For Ed Storey of Onalaska, flowers have a special meaning.

“It’s our one year anniversary of our engagement on Valentine’s Day, so I get her one rose,” said Storey.

Storey married his wife in September.

He said Valentine’s Day is a day to the show the important people in your life you care.

“It’s an expression of love to all of those folks that I know, whether it’s my children or friends or Wanda,” said Storey.

People like Storey are why flower shops were staying busy Thursday.

However, Cottage Garden Floral co-owner Marci Cordes and Monet Floral Design specialist Summer Kohner said they’re enjoying themselves.

“It’s kind of fun preparing for the one big day of chaos. Lots of delivery vehicles trying to make sure everything goes out according to timing,” said Cordes.

“Today is swamped. We’re swamped, we’re running left and right trying to keep up, but it’s fun,” said Kohner.

Flower shops said roses are a popular choice of flowers for Valentine’s Day.

If you’re making a last minute purchase, flower shops have a bit of advice.

“You can be more fussy the earlier you order it, because we have more variety,” said Cordes.

“Trust your florist. They know what’s good, and what’s going to last,” said Kohner.

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