LA CROSSE (WEAU)- It's Thanksgiving, but already many have skipped the holiday and have gone straight for Christmas.
Many may be forgetting the reason for the season, or have finished their Thanksgiving shopping and are already started getting those deals before the Black Friday madness.
At the Valley View Mall in La Crosse there are shoppers that are trying to avoid Black Friday.
“We’re out shopping today trying to avoid some of the hectic crowds,” said shopper Katie Carson.
“I don’t think you get too many deals on black Friday. I think you get more deals after black Friday and I don’t think people notice that,” said shopper Grashan Wilson.
We caught up with one shopper who was mapping out her game plan for after-Thanksgiving shopping.
“I’m going to avoid the crowds as much as possible. That’s why I did my research today and on Black Friday I will be ordering them online,” said shopper Caroline Moss.
Whatever the cause, shoppers are out in droves and the deals are already happening.
“There are some good deals. A couple stores have 50 percent off everything in the store or 60 percent off, so we might have to buy some things there,” said Carson.
At the Valley View Mall they have an average of more than 10 thousand shoppers the day before Thanksgiving. On Black Friday they will have 4 to 5 times that amount, getting an average of 55 thousand shoppers coming in to get the deals.
But Black Friday has yet to become the biggest shopping day of the season.
“The Saturday before Christmas and the two Saturday’s before will typically be bigger than Black Friday,” said Valley View Mall General Manager Jeff Odon.