TV Parental Guidelines

Understanding TV Ratings
All Children - Whether animated or live-action, the themes and elements in this program are specifically designed for a very young audience, including children from ages 2 - 6.
Directed to Older Children - Designed for children age 7 and above. It may be more appropriate for children who have acquired the developmental skills needed to distinguish between make-believe and reality.
Directed to Older Children / Fantasy Violence - Fantasy violence may be more intense or more combative than other programs in this category
General Audience - Most parents would find this program suitable for all ages. Although this rating does not signify a program designed specifically for children, most parents may let younger children watch this program unattended.
Parental Guidance Suggested - Contains material that parents may find unsuitable for younger children. Many parents may want to watch it with their younger children. This program contains one or more of the following: moderate violence (V), some sexual situations (S), infrequent coarse language (L), or some suggestive dialogue (D).
Parents Strongly Cautioned - Parents are strongly urged not to allow children under the age of 14 watch unattended. This program contains one or more of the following: intense violence (V), intense sexual situations (S), strong coarse language (L), or intensely suggestive dialogue (D).
Mature Audience Only - Designed to be viewed by adults and therefore may be unsuitable for children under 17. This program contains one or more of the following: graphic violence (V), explicit sexual activity (S), or crude indecent language (L).

Frequently Asked Questions

How are programs rated?
Programs are voluntarily rated by the broadcast and cable television networks.
Does the same program week after week carry the same rating?
Programs are rated by episode and, therefore, may carry a different rating based on the content.
Are commercials rated?
Television advertising is not rated.
Where do you find a program's rating?
1) Local newspaper listing 2) TV Guide 3) On-screen display at the beginning of each show 4) On-screen cable program guide. Additionally, some television broadcast and cable networks list the program ratings on their Web sites.
How is the rating displayed on the TV?
A rating icon appears in the upper left hand corner at the start of the program. If the program is more than one hour, the icon will reappear at the beginning of the second hour.
Source: (TV Parental Guidelines)
WEAU 13 NEWS 1907 S. Hastings Way Eau Claire, WI 54701 By Phone: Main Number (715) 835-1313 and (715) 832-3474. Tip Line (715) 839-WEAU - (715) 839-9328 Sports Line (715) 852-1537
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