EAU CLAIRE, Wis. (WEAU) -- The long-awaited Confluence Arts Center now has a new name.
The Confluence Council Inc. says the center will be called Pablo Center at the Confluence, now that naming rights have been secured.
The Pablo Foundation is a local philanthropic group that has made a five million dollar donation to the project for the naming rights. The Pablo Foundation is the philanthropic arm of Pablo Properties, LLC.
Pablo Properties was created to invest in downtown Eau Claire, and so far has built the JAMF office, the Lismore, and partnered in the Oxbow.